On April 28, FCA reopened the Sevel plant, together with R&D activities and pre-series production of electric and hybrid models in Turin and Melfi.
The plant is actually dubbed the Atessa factory, and is operated by Sevel, a 50-50 joint venture between Fiat Chrysler and PSA. About 6,000 people are building daily some 1200 LCV’s, as we told already earlier in our columns, and it is Europe’s largest LCV assembly plant.
Of course, this reopening has been carefully prepared, and is the result of rigorous analysis and preparation carried out in collaboration with leading virologists and other experts and agreed with all trade unions.
Hans Knol ten Bensel
Playing it safe…
Before employees returned to work, the Company repeated cleaning and sanitization activities carried out at the plant when production was suspended on March 17.
Those activities covered 18 rest areas, 52 toilets, 29 changing rooms with more than 7,400 lockers, 2 medical rooms and 4 cafeterias.
Prior to the start of production, all Sevel employees were sent a link via WhatsApp and email to a web page explaining measures to be taken in each production area, together with video tutorials.
The measures include maintaining a minimum distance of one meter between individuals, instructions for washing hands with soap and water or sanitizing gel, instructions for refilling a cup or water bottle from public dispensers, new rules for the company cafeteria and correct management of meetings. Employees were also provided with instructions on how to recognize and respond to Covid-19 symptoms and preventive measures to be taken in an emergency.
Production and office areas have also been reconfigured based on specific health and safety requirements to enable the redistribution of workers and to increase distancing between those working in close proximity on the assembly line. In production areas, movement of personnel between areas has been limited to the minimum level possible and based on specific needs. Similar measures have been implemented in common areas, while the plant’s 85 offices have been fitted with protective barriers between employees or workstations have been relocated. Work breaks have been organized by area and phased throughout the course of each shift.
In the coming days, training on safety standards will be made available via e-learning, standard internal communications channels and by sector managers with the support of specialized medical personnel.
Everyone a personal safety kit…
Today, every employee at the Sevel plant was given a personal kit containing surgical masks and gloves (to be replenished daily), as well as a pair of safety glasses to be worn when cleaning their individual workstation. The number of masks supplied also means that those employees who commute via public transport will have an additional mask for their travel to and from work.
Finally, rigorous checks were also put into place at all entrances to the Sevel plant, as provided under the agreement signed by FCA and the trade unions. Everyone entering the premises on foot or by car, had their temperature checked by thermal camera or remote thermometer operated by first aid and medical staff wearing adequate protective equipment.
Further FCA plants opened…
The Atessa plant is not the only FCA factory opening its doors again. FCA resumed also activity at its Melfi plant in southern Italy for the final stages of the development of Jeep’s new hybrid car, with some 750 workers a day expected to take up work, and also at Turin’s Mirafiori plant some 250 workers will continue work on the new electric 500.
SEAT is supporting healthcare by making automated ventilators, using….adapted windscreen wiper motors!
150 employees from several areas of the company have done the unique job to come out after merely a week on the definitive model after designing not less than 13 prototypes.
A ventilator is currently undergoing prolonged testing as part of the approval process
The SEAT Leon line at the Martorell plant is almost unrecognisable. Today, cars are no longer being made; instead, automated ventilators are being produced to collaborate with the healthcare system in the midst of the COVID-19 crisis.
The key lies in the windscreen wiper. The project is taking shape with gears printed at SEAT, gearbox shafts and the adapted motor of a windscreen wiper.
The aim was to make ventilators of the highest quality, and the result is the OxyGEN. Designed in collaboration with Protofy.XYZ, they are being assembled at the SEAT facilities.
Reshaping the assembly line
150 employees from different areas have changed their usual workstation to put together the ventilators where parts of the SEAT Leon used to be assembled.
“Taking an assembly line that manufactures subframes, a car part, and adapting it to make ventilators has been a lengthy, difficult job involving many areas of the company, and we managed to do it in the record time of one week”, says Sergio Arreciado from the Process Engineering area of SEAT. Each ventilator has more than 80 electronic and mechanical components and undergoes a thorough quality control with ultraviolet light sterilisation.
The project is taking shape with gears printed at SEAT, gearbox shafts and the adapted motor of a windscreen wiper.
A ventilator is currently undergoing prolonged testing as part of the approval process. Meanwhile, the line continues to operate thanks to many employees who have worked tirelessly on this project. “Just knowing that we’ve tried to help save a life makes all this work we’ve done worthwhile”, says Francesc Sabaté of R&D at SEAT.
The result of this project has been possible thanks to the solidarity of its employees and the collaboration of many companies and entities that SEAT would like to thank for their involvement, especially the Spanish Agency of Medicines and Healthcare Products. Other companies which have participated in the project have been Protofy.XYZ, CMCiB, University of Barcelona, Recam Laser
Doga Motors, Luz Negra, Ficosa, Bosch, IDNEO, Secartys and LCOE.
This just shows how resilient our (automotive) companies and industries are…
In usual times, the 3D printers at Mercedes-Benz produce automobile components. Now Daimler is making its machines, know-how, and trained specialists available for the production of medical equipment.
As many as 150,000 components are 3D-printed annually at Daimler’s car production plants. In usual times these components are primarily used in prototype construction and small-series production. This capacity is now used in full for the production of medical equipment. See the film on https://youtu.be/GjTNernMVfk.
The Formula One Team is developing and producing breathing aids.
Many of the competing F1 teams have joined their forces and are now working at high speed to produce breathing aids. The Mercedes-AMG Petronas Formula One Team is working together with six other Formula One teams in order to help. So-called CPAP breathing aids, which have been developed in record time by the University College London and Mercedes-AMG High Performance Powertrains, are already in use in hospitals; the company’s experts are currently producing more of these machines.
In France, the PSA Group and Valeo are contributing volunteer workers, factory space and technical expertise to help France ramp up domestic production of ventilators to help coronavirus victims.
This venture, led by ventilator maker Air Liquide Medical Systems, seeks to produce 10,000 units by the middle of May.
PSA said it would build mechanical components of the ventilators in its factory in Poissy, west of Paris. There 50 volunteers will be involved, a further 50 at PSA’s technology center in Velizy. Final assembly of the units will be in Air Liquide’s nearby factory in Antony.
Valeo will lend its expertise by putting some of its purchase department staff in charge of supplier management and working out the procurement process. It will provide R&D support, and expertise in plastics and mechanical and electronic technologies. Valeo production engineers will help set up processes and training.
The effort is widespread: some 100 other French companies have been enlisted to provide parts and technical support.
Other carmakers and suppliers in China, Europe and the US have announced plans to build medical equipment and face masks. Among them are BYD, Fiat Chrysler Automobiles, Ford, GM, McLaren, Tesla and Volkswagen.
For example, Lamborghini has started making face shields and face masks at its plant in Sant’Agata Bolognese, Italy.
Did you know that in the Light Commercial Vehicle segment, Fiat and Peugeot/Citroën are long lasting friends? Did you know that the Citroën Jumper and the Peugeot Boxer are rolling shoulder to shoulder with the Fiat Ducato from the same production lines since decades in the Sevel plant, inaugurated in 1981 in Val di Sangro (Atessa Italy)?
FCA Italy and Groupe PSA have signed an agreement to extend until 2023 their successful LCV cooperation, which started not less than 40 years ago.
This new agreement also includes continued manufacture by the JV of Fiat Ducato, Peugeot Boxer and Citroën Jumper large vans as well as additional versions to cover the needs of Opel and Vauxhall brands.
The agreement also foresees the complementary use of Groupe PSA manufacturing capacity to assemble certain versions of the large vans for the Peugeot, Citroën, Opel and Vauxhall brands in the medium-term.
To soon to tell what will happen with the larger LCV Opel model range now. The Opel Movano was actually a version of the Renault Master, but now has to find a new (Ducato/Boxer/Jumper?) platform, as the cooperation with Renault has been ended on amicable terms.
The Sevel (from Società Europea Veicoli Leggeri) plant, was inaugurated in 1981 in Val di Sangro ( in Atessa Italy), and has now a surface area of more than 1.2 million square meters and employs around 6,200 employees. It is now the biggest and most flexible light commercial vehicle plant in Europe.
It started production of the Ducato in ‘81, together with the Peugeot J5 and the Citroën C25. In also included in those days the Talbot Express and the Alfa Romeo AR6 on the same technical platform basis. This first generation lasted until 1993, followed then by further generations of Ducato, Jumper and Boxer until today.
The plant also houses an on-site Academy, a center of excellence where employees have the opportunity to receive training and improve their skills, as well as to undertake simulations and create innovation.
Astonishing all this, and we show you here some photos of the plant. We are keen to know more about the further electrification of LCV family built in Sevel Sud, and whether besides the E-Ducato, where FCA now focuses on, there will be other larger LCVs which will also be electrified on this basis.
For the moment, too soon to tell, according to the dynamic PR people of FCA Belgium. We keep you posted on further synergies and further steps in adopting E-power to their LCV’s!
What we saw and heard on our visit to the Torino based Centro Stile was nothing short of absolutely stunning. We had long and in depth conversations with FCA Group head of design Klaus Busse and his team, both from Alfa Romeo and Fiat styling.
Needless to say that we are the coming days eager to report on all this extensively, and indeed you can expect to read our findings in several reports…
The next few photos just lift a tip of the veil of the vast material we collected and photographed…
We just want to thank here the magnificent efforts of the dynamic PR team of Fiat Chrysler Automobiles Belgium, notably Dominique Fontignies, PR & Communication Director and Wim Willems, Press Officer, for sharing the knowledge of these experts and their creations with us.
Toyota surprised us all this week with a very responsable and admirable move. It announced this week that it will grant royalty-free licenses on nearly 24,000 patents it holds (including some pending applications) for vehicle electrification-related technologies. Considering the amount of time, money and resources needed to develop sustainable mobility to help combat rising emissions and continuing to utilize currently available technology, Toyota Motor Corporation (Toyota) announced this measure related to its patents and technical knowledge to further promote the widespread use of electrified vehicles.
But that is not all. Toyota will as a
second, also most important measure provide fee-based technical support to
other manufacturers developing and selling electrified vehicles when they use
Toyota’s motors, batteries, PCUs, control ECUs, and other vehicle
electrification system technologies as part of their powertrain systems.
Ultimately, by granting royalty-free patents and providing technical support on its vehicle electrification systems, Toyota aims to help further promote the widespread use of electrified vehicles, and in so doing, help governments, automakers, and society at large accomplish goals related to climate change.
More specifically, the patents included are
for parts and systems, such as electric motors, power control units (PCUs), and
system controls. These are core technologies that can be applied to the
development of various types of electrified vehicles including HEVs, plug-in
hybrid electric vehicles (PHEV), and fuel cell electric vehicles (FCEV).
Together, Toyota will offer approximately 23,740 patents awarded over more than
20 years of electrified vehicle technology development. The grant period will
start immediately and last through the end of 2030. Contracts for the grants
may be issued by contacting Toyota and discussing specific licensing terms and
Brave new world, and Toyota is setting
(also) the pace… The company will continue the development and
diversification of electrified vehicles as it now turns its sights to include
the mass production of battery electric vehicles from 2020, starting in China
and India, followed by Japan, the United States and Europe.
The efforts to improve and increase the
diversity of electrified power train options is tied directly to Toyota’s
‘Environmental Challenge 2050’, wherein the company aims to achieve annual
electrified vehicle sales of 5.5 million units by 2030, as announced in
December 2017. To achieve its goal, Toyota unveiled plans to have 10 BEV models
available worldwide by the early 2020s, and from around 2025, the company aims
to have an electrified version available for all vehicle models across its
global lineup. Granting royalty-free patents and providing technical support is
an important additional step…which can only be applauded.
Audi Brussels has undergone a total transformation over the last three years in becoming the production site for the Audi e-tron 55 Quattro, and you can read more about this plant in our columns here.
At the helm of this rebirth stood Patrick Danau, and with his team he made the factory in the heart of Europe into a leading plant for electric mobility. This was his final challenge and crown on his long and successful career, as he celebrated his retirement last week.
The graduate engineer had known the
Brussels plant since 1978, when he began his career in the assembly section of
the former VW plant in Brussels. After numerous positions in Group companies
around the world, Danau found his way back to Brussels in 2014, where he worked
for the past five years as General Director for Production, Technology and
Logistics and Spokesperson of the Management. “For me, my professional life has
come full circle: I am now ending my career where everything started for me
more than 40 years ago. I could not have imagined a better conclusion at the
end of my career than the production of the Audi e-tron.”
A new director with a vast international experience, spanning from Brazil to China…
Volker Germann is now the new managing
director at Audi Brussels. Within the executive board of Audi Brussels, Volker
Germann will hold the positions of General Director for Production, Technology
and Logistics and Spokesperson of the Management.
“With Volker Germann, a proven production
expert with great international experience has come to the Brussels site. We
are delighted that we have been able to gain him for this task,” says Peter
Kössler, Chairman of the Administrative Board of Audi Brussels and Member of
the Board of Management for Production and Logistics at AUDI AG.
Germann has been working successfully for
the Volkswagen Group and Audi for many years. He has a acquired a vast
international experience. He graduated in engineering at the College of
Technology in Mannheim and began his career in 1986 as an employee in central
planning for painting and assembly at VW. But in 2009 already, the distant
horizons called, and he became managing director at VW do Brasil in Curitiba.
In 2016, Volker Germann became managing director of the FAW-Volkswagen joint
venture in Changchun, China. The Audi A4 L, Audi A6 L, Audi A6 L e-tron, Audi
Q3 and Audi Q5 L model series are built for the Chinese market in that city, which
has a population of approximately seven million.
Germann is now looking forward to the new
professional challenge in the European capital: “The Brussels plant is
currently carrying out one of the most important ramp-ups at Audi. Under the
leadership of Patrick Danau, the factory has prepared itself optimally for this
task. I am happy to be able to help shape the dawn of the age of e-mobility and
the production of vehicles with completely new drive technology. I am now part
of the team that is putting the Audi e-tron on the road with great passion and
Your servant will soon be your regular guide at the Brussels Audi site where the formidable Audi e-tron 55 quattro rolls of the production line. I will explain you in four languages, English, German, French and Dutch in a 2,5 hour factory tour all you want to know about the production of this formidable all-electric car. Soon you can start booking me (and my colleagues) on this tour, I will keep you posted when registration starts.
But in the meantime, in these columns I tell you already somewhat more about the Brussels factory; In further reports I tell you somewhat more about the Audi production techniques building the big Audi e-tron.
Of course, this series about the ins and
outs of Audi e-tron production is also an occasion to start with a regular
column about car factories of different brands and the way they build their cars.
So stay posted!
Hans Knol ten Bensel
In Brussels, the e-future has begun…
Since fall 2018, Audi Brussels has been
producing the first fully electric SUV from the brand with the four rings exclusively
for the world market. Actually, volume production of the Audi e-tron began on
September 3, 2018. Designing and producing the e-tron led Audi to establish numerous
in house competencies and it indeed has developed both the battery technology and
the drive by itself.
Also the Brussels factory was on a learning curve. The employees in Brussels received a total of over 200,000 hours of training to build the first fully electric Audi. Employees have replanned and implemented many production steps in production. Since summer 2016, the plant has comprehensively remodeled the body shop, paint shop and assembly shop step by step and has established its own battery manufacturing facility. With the intention of developing the Brussels plant further into a key component of the Audi production network, Audi has optimized the plant’s processes in accordance with the Audi Production System (APS).
Major features of the APS are group work and continuous improvement processes. To improve the process chains, Audi has closely integrated the external suppliers and service providers into the production process. Short throughput times in production, low inventories and a high proportion of added value are the objectives on which Audi Brussels focuses.
In addition to a body shop, assembly shop and paint shop, Audi Brussels also has a modern Analysis and Pre-Series Center. This links the areas of Production and Technical Development, ensuring the high quality of the Audi e-tron.
The Brussels site also has its own battery manufacturing
facility to support production of the battery-electric SUV. This makes it the key
plant for electric mobility within the Audi Group
The Brussels plant is the first in the world with certified carbon-neutral volume production in the premium segment. Audi Brussels compensates for all emissions that occur during production and at the location. This takes place predominantly through renewable energy but also through environmental projects. At Audi, environmental protection is part of the corporate strategy. This applies to technology as well as to the production processes.
The most stringent of environmental
standards are applied at the Audi Brussels site. In 2013, the Brussels region
recognized the plant as an “eco-dynamic company” – a regional environmental
certification that is awarded every three years. Audi Brussels was awarded the
highest rating of three stars. Since 2001, the Brussels site has also been
certified according to the environmental audit of the European Commission
(EMAS: Eco-Management and Audit Scheme). Audi Brussels installed a photovoltaic
system with a total area of 37,000 square meters at the site. As a result, Audi
Brussels operates the largest photovoltaic system in Brussels and generates
more than 3,000 megawatt hours of electricity per year and saves around 700
metric tons of CO2.
In late 2016, the plant received the
Business Award from the weekly magazine Trends. Audi Brussels was chosen as
Belgium’s most ecological company. The production of the first electric car of
the Audi brand will be carbon-neutral from the start of production in the
Brussels plant. To achieve this, Audi Brussels will procure green electricity
and purchase biogas certificates to make its heat-generation activities carbon neutral.
There are also compensation projects for emissions produced in part by the
company’s own fleet. Independent experts have certified the carbon-neutrality.
…and a bit of history
On August 1, 2018, the last Audi A1 of the first generation rolled off production line in Brussels. Since May 2010, a total of just under 910,000 units of the Audi A1 have been produced in Brussels. The successor model to the Audi A1 is now built in Martorell, Spain.
The plant in Brussels will turn 70 this
year. On April 7, 1949, the first vehicle rolled off the production line there.
The Audi A1 was the first model in the plant’s 70-year history to be produced
exclusively in the European capital. Before the plant was taken over by AUDI AG
in 2007, it had belonged to Volkswagen AG since 1970, producing various models
of the Volkswagen Group. Since belonging to AUDI AG, the Brussels facility has
assumed an important role in the Audi Group, and it now employs around 3,000
people. The start of production of the Audi A1 in 2010 marked the beginning of
a new era. Audi Brussels expanded its production in 2011 with the addition of
the Audi A1 Sportback and in 2014 with the Audi S1 and Audi S1 Sportback. In
2012, Audi Brussels produced the Audi A1 quattro as a special limited edition
Dual learning and focus on employees…
Audi Brussels cooperates closely with the
trade unions. In a letter of intent from 2007, management and the trade unions
jointly defined the framework conditions for good cooperation. One important
component is the working time account system used at Audi Brussels since 2010.
It offers the company and its employees much more flexibility. Audi Brussels
awarded with the title of “Top Employer” for the fourth time in a row.
Audi also invests in education and training. Dual education allows the students of the two partner schools to complete part of their training on location at the company. Here, Audi Brussels cooperates with the Flemish school “GO! TA Halle” and the francophone school “Don Bosco Woluwé Saint-Pierre.” The project gives students the opportunity to gain more practical experience during their training. Another goal is to convince more young people in Belgium to choose an attractive technical apprenticeship.
Audi Brussels currently employs 2,756 employees (as of December 31, 2018), Of these employees, 940 work in production-related areas, while 1,816 employees work directly in production. With an average age of 44.7 years, the employees have worked an average of 18.6 years at Audi Brussels. The three working languages are French, Dutch and German. In December, Audi Brussels was awarded the “Diversity Label 2018” of the Brussels-Capital Region. The award, which was started in 2008 by the Brussels employment office supports companies in the fight against discrimination. To obtain the Label, Audi Brussels developed a “diversity plan” and implemented it.
Audi Brussels focuses on the employees,
which the plant’s own health center shows. It offers a prevention program for
the entire workforce: the Audi Check-Up. Experienced nurses and doctors work to
maintain and improve the employees’ health and help to recognize any risk factors
at an early stage and to counteract them.
Excellent logistiscs are the key to success…
Automotive Park logistics and supplier
center Automotive Park, the state-of-the-art logistics and supplier center, is
connected with the assembly shops by a 450 meter long bridge. It provides the
infrastructure for efficient processes in the supply of materials to the
Brussels plant. Every day, trucks and trains deliver 5,000 parts and components
from 457 suppliers. Due to the close integration of external suppliers with the
plant’s internal logistics processes, productivity is further boosted on a
As said, in the next reports I will tell
you more about the actual production techniques and processes of the Audi
e-tron. Stay tuned!
(Premium) car manufacturers, unite: recently, BMW and Daimler announced in Berlin that they are launching five joint ventures that will offer mobility services such as solutions for car sharing, the search for parking spaces, and many more.
On February 28, the two manufacturers announced their intention to enter into a second new partnership. Daimler is planning to work together with BMW in the future on the next technology generation for driving assistance systems and on systems that enable conditionally automated driving on highways and automated parking functions. Why does this alliance make sense? The answer is simple: Because automated driving is a future-oriented technology that will radically transform our industry — and because in the long run we will be not only stronger but also more successful as partners than we would be alone.
What is already possible today: partial automation
The vision of autonomous driving is not only as old as the automobile itself — it’s also a central component of the strategy at Daimler. The vehicles you can see at your Mercedes-Benz dealer today can already do a great deal. Thanks to the Daimler active distance assistant DISTRONIC, the active steering assistant, the active lane-change assistant, and many other innovations, Daimler has already come very close to our goal of automated driving.
By means of currently available systems, a Mercedes-Benz can, for example, maintain the correct distance to vehicles ahead and drive partially automated on highways and country roads, as well as in cities. These systems also assist the driver with lane changes, evasive manoeuvres, and braking. And many models can be driven in and out of parking spaces via remote control from a smartphone — with the Remote Parking Assist.
At Mercedes-Benz, these features are called Intelligent Drive. With this, they have reached the level that engineers call SAE Level 2 or “partial automation.” This means that the car can already react automatically in many predefined situations — however, a human driver must always monitor traffic as well as the vehicle’s surroundings and be ready to react if necessary.
But above all, they have learned that the development of these systems is a bit like climbing a mountain. Taking the first few meters from the base station to the summit seems easy. But the closer you come to the goal, the thinner the air around you becomes, the more strength is required for each further step, and the more complex become the challenges you have to resolve in order to make progress.
From Level 3 to the summit
Further progress can be made more successfully and efficiently if the manufacturers are not alone. Daimler also believes that BMW is the perfect partner. The Memorandum of Understanding (MoU) that Daimler has now signed, deals with the development of several automation stages up to Level 4. Level 4 means “high automation”: The driver does not even need to be ready to take over control of the vehicle — he or she could even be sleeping. The aim of our partnership is to develop systems that make automated driving scalable and take it to the next level in a variety of contexts — in China and in the USA as well as on the German Autobahn A8, which connects the BMW Tower in Munich with the Mercedes headquarters in Stuttgart.
A shared platform instead of isolated solutions
One thing is clear: BMW and Mercedes-Benz are competitors. The partnership will not become a new joint venture. Instead, we are planning to work together with BMW to develop a scalable and reliable platform that will bring optimal benefits to the customers of both brands. As part of this cooperative venture, we are also open to further partnerships that can contribute to the success of this platform.
It makes sense to distribute the technological and financial challenges of automated driving across a number of shoulders. It’s also clear that other existing partnerships and ongoing projects are not affected by intended cooperation between BMW and Daimler. For example, as Daimler has planned and already announced within the framework of our cooperation with Bosch, this year we will launch the first pilot for testing self-driving vehicles (Level 4/5) in urban surroundings in San José in Silicon Valley.
A long tradition of development at both manufacturers…
In spite of all the differences between BMW and Mercedes-Benz, they are also similar in many areas. For example, the men and women from Munich also have many years of experience in the areas of driving assistance and automated driving. BMW has worked on highly automated driving for a long time, and opened its Autonomous Driving Campus in Unterschleißheim – a suburb of Munich – in 2017, where BMW is consolidating all of its areas of expertise related to automated driving. The automation technology that the experts there are now working on will go into series production for the first time in the BMW iNEXT model in 2021.
At Daimler, long a leader in active safety systems, it programmed its systems largely in-house right from the very beginning. 2019 will see the launch in San José, Silicon Valley, of its first pilot programme, with Bosch, on self-driving vehicles (Levels 4/5) in urban environments. This will be the next milestone within the existing cooperation between both partners and the cooperation will continue as planned. Early next decade, Daimler will bring to the market not only highly automated (Level 3) vehicles but also fully automated (Level 4/5) vehicles. It is the only to the OEM in the world to be so well-positioned to apply autonomous driving in every relevant context, from passenger cars and vans to buses and trucks, and is therefore relying on scalable solutions to deliver automated driving.
The Memorandum of Understanding ensures that BMW and Daimler will pass the next milestone on the road to automated driving together. Their goal is to make the new technology generation available to our customers as early as the mid-2020s. It is all only logical: the suppliers who develop and produce elements of this automated driving architecture are for both manufacturers roughly the same… and it is crucial for these supplier/manufacturers to develop a broad (home) basis for their global ambitions…
At the presentation of the latest Jeep Wrangler in Austria, we had an elegant and interesting conversation with Cristina Calasso, Marketing Communication Product Marketing at Magneti Marelli, who lifted for us a veil of the magnificent activities and interesting history of Magneti Marelli, a company which stood at the cradle of the automobile.
A Marelli Magneto built in the ’20s.
She brought us also into contact with her colleague, press contact Maurizio Scrignari, and we subsequently asked him more about the history and growth of the company. So watch out in our column for more about all this soon…
Magneti Marelli is now an important producer with headquarters in Reutlingen, Germany, dedicated to the development, production and sale of automotive exterior lighting products for all major OEMs worldwide.
All this fits into a new and interesting path we want to walk with you dear reader, into the world of the supplier’s industry. We all know that supplier firms co-engineer and make (up) more than 50 % of our modern cars, yet we pay only scant attention to them. All the more reason to open for you these new horizons on our coveted site.
In this column we start with telling you somewhat more about the actual involvement of Magneti Marelli in the engineering and production of the latest generation Jeep Wrangler…