Porsche opens its museum and offers digital live tours on 17 May 2020!

For the 43rd International Museum Day, the Porsche Museum is throwing open its doors to everyone on 17 May 2020, free of charge.

But that is not all. In line with this year‘s motto “Museums for Equality: Diversity and Inclusion”, digital live tours will be also be available this Sunday on Instagram: just tick in the app “@porsche.museum.” 

Porsche has since years expanded its offerings into digital…

“Digital diversity is more important than ever in times like these, where travel is a greater challenge than ever before“, says Achim Stejskal, Head of Heritage and Porsche Museum. “We have been consistently driving forward the expansion of digital offerings over the last years, not only since the Corina crisis. We have committed ourselves to the ’Mission Future Heritage’. We would like to use modern channels to demonstrate the heritage and future of the brand, not just at our site in Zuffenhausen, but beyond the museum as well”.

On International Museum Day, two guides will guide through the exhibition for one hour each in German and English, which currently includes more than 80 cars over 5,600 square metres. They will look at special exhibits and offer an insight into the company history. The digital live tours will include prototypes, small exhibits, racing cars and series production cars. Anyone who is interested can watch the first tour on Instagram which starts in German at 18:30 hrs, or the second one which starts in English at 00:00 hrs (CEST). The times have purposefully been set outside the regular opening times – true to the motto: “The museum for everyone”.

On Sunday, youcan watch everything on Porsche News TV… 

The tours will also be recorded in the following languages and be available on Porsche News TV (https://newstv.porsche.com/en/) from Sunday onwards: Chinese, French, Italian, Japanese, Croatian, Romanian, Spanish, Portuguese and Turkish. “There is a native speaker for each of these languages in the Porsche Museum. We would like to use the videos that have live character to thank our fans around the world and to bring a bit of the Porsche Museum into their homes,” explains Stejskal.

What is the International Museum Day?  

The special promotional day is organised annually by the International Council of Museums ICOM to draw attention to the wide range of work museums do and to the thematic diversity of museums around the world. This Sunday, museums throughout Germany will provide special initiatives, exhibits or a glimpse behind the scenes.   

Needless to say we will be looking at our Instagram next Friday!

Hans Knol ten Bensel

120 years of Renault is celebrated this summer at Brussels Autoworld.

If you visit Brussels this summer, know that Europe’s capital has something in store for car lovers. Indeed, the Brussels Museum Autoworld has opened its doors every day of the week until September 2 to show you the magnificent history of Renault.

Pre-war glory: A 1937 4,1 litre 6 cylinder Vivasport… just dream away behind this sporting version of the Renault Vivastella sedan

We were present at the opening reception, and show you here some photos of the formidable and iconic cars which are on display, and we lift a brief veil on their history…

Hans Knol ten Bensel

Continue reading “120 years of Renault is celebrated this summer at Brussels Autoworld.”

BMW Group Classic and its new Centre…

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Of course, BMW also has a magnificent museum, but here we focus first on their new Centre, which was opened in 2016. We present you here some factory photos; needless to say that we are keen to visit the centre, and bring you then an extensive report with own interviews and images, but in the meantime, we shouldn’t already keep this from you…

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The company archive and the vehicle collection, the workshop and the customer centre together with the parts service for classic automobiles and motorcycles are now located together in an ensemble of buildings in the district of Milbertshofen in Munich.

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The site at Moosacher Straße 66 measuring around 13,000 square meters includes one of the first production buildings of what was at that time still a fledgling company.

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In this building, magnificent BMW motorcycles are also displayed, what to think of this iconic and timeless boxer? 

It was preserved during the restoration work, as was the heritage gatehouse, which is today a listed building, and now forms the entrance to the history of the BMW Group.

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The new location for BMW Group Classic also provides a touch point for owners and fans of classic vehicles of the brands BMW, MINI und Rolls-Royce with information and services relating to the preservation and care of their automobiles and motorcycles.

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Vehicles and numerous other exhibits from the comprehensive collection of BMW Group Classic are presented in the historic production hall, like their fantastic aircraft engines. (see photo above). The facilities and event spaces created there can also be booked for events. Guided tours are offered to give participants an overview of the new venue and provide information about the history of the company.

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Café “Mo 66” is open to visitors and gives them a vantage point looking directly into the glass covered vehicle workshop of the BMW Group Classic Centre.

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At its new location, BMW Group Classic has now better facilities for staging activities relating to the history of the company and its three brands BMW, MINI and Rolls-Royce. Questions about the history of the company, brands and products are answered by using the vast BMW Group Archives. The teams responsible for communication with the media and for marketing now also carry out their work in the new centre alongside the specialists involved in organizing events and exhibitions.

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The staff of the BMW Group Classic Centre have a long track record of experience, expertise and passion. They work on the preservation and restoration of historic automobiles and motorcycles, and offer support for purchasing or selling a classic vehicle. We are keen to meet them and present you then an in depth report about their work. The offering of BMW Group Classic also includes the loan of classic vehicles and the parts shop. The range of parts offered comprises more than 55 000 items and it is continuously growing. Of course, the happy owners of collectables on four wheels and two will benefit from this supply of original spare parts…

Hans Knol ten Bensel