A new DS3: elegance and refinement reigns…

The New DS 3 is the successor to DS 3 CROSSBACK, featuring new design and technology.

The New DS 3 styling developments are most obvious at the front. The design language of the rest of the DS Automobiles range is applied here with a redesigned grille, wider and enhanced with gloss black or chromed diamond tips depending on the model. The identifying DS WINGS have been tweaked to subtly join the grille and headlamps.

The new LED headlamps – standard across the range –give New DS 3 a sharper look with three feature modules emphasized with satin chrome. The DS MATRIX LED VISION, with intelligent control and automatic main beam for maximum comfort and safety are also offered as an option. The new daytime running lights feature two LED lines vertically arranged either side of the front for a distinctive and widening signature, consistent with the latest DS Automobiles design language.

New DS 3 has also evolved stylistically as well as technically. The new spoiler and grille have been totally redesigned to optimise the car’s aerodynamic performance. The aerofoils framing the lower air intake grille demonstrate this new efficiency.

The rear has been refined: the lights and the tailgate are tastefully emphasized with a lacquered black strip. This gets the “DS Automobiles” signature through a unique technology, the letters in polished stainless steel being divided and set one by one in the trim, as on New DS 7.

New DS 3 is offered with seven body colours, opaque, metallic and pearlescent, including two new pearlescent colours: Diva Red, a three-layer colour exclusive to New DS 3, and Lacquered Grey. Crystal Pearl, Platinum Grey, Artense Grey, Perla Nera Black and Polar White complete the offering with the option of creating bi-tone combinations with two variations of roof: Perla Black or the new Carat Grey.

The wheels introduce a completely new design for an increase in efficiency. Available in 17 and 18 inches, they are divided according to different themes and colours. In the 100% electric E-TENSE model, New DS 3 is available with new 18-inch TOULOUSE wheels shod with “Tall & Narrow Class A+” tyres.

AN INTERIOR INSPIRED BY THE BIGGEST NAMES IN FRENCH LUXURY

The leathers, particularly the Nappa Leather upholstery with the weathered Art Leather finish, Alcantara®, and details such as the “pearl” stitching or Clous de Paris embossed inserts show the uniqueness of DS Automobiles cockpits. This attention to detail, firmly rooted in the Brand’s DNA, is inside New DS 3 and represents a major point of difference.

The driving position has changed with the adoption of a new steering wheel, regrouping controls for driver aids and infotainment buttons and combined with gearshift paddles for the automatic gearboxes. A new 10.3-inch high definition central screen is now offered as standard, with the new DS IRIS SYSTEM infotainment system built in.

A RANGE OF MULTI-ENERGY DRIVETRAINS TOPPED BY A NEW 100% ELECTRIC E-TENSE MODEL

New DS 3 E-TENSE gets a completely new electric motor (assembled in Trémery-Metz), a reduction gear (produced in Valenciennes) and a new battery (assembled in Poissy) for increases in power and range.

The new hybrid synchronous motor (HSM) benefits from the expertise acquired in Formula E to demonstrate high efficiency. It offers 115 kW (156 horsepower) of power and 260 Nm of torque at a voltage of 400 Volts. The new 54 kWh battery (50.8 kWh usable) has thermal control through liquid circulation and a heat pump that enables rapid charging, better range and increased lifespan. As standard the onboard charger takes 100 kW in direct current (0 to 80% in 25 minutes) and 11 kW in alternating current (0-100% in 5 hours).

The 100% electric version, New DS 3 E-TENSE has a new 115 kW (156 horsepower) drivetrain and a new 54 kWh battery enabling it to reach a range of up to 402 km on the WLTP combined cycle.

New DS 3 is also being offered with two petrol drivetrains: PureTech 100 with 6-speed manual gearbox and PureTech 130 with 8-speed automatic gearbox. A Diesel BlueHDi 130 with an 8-speed automatic gearbox is also on offer. In these two guises, these engines comply with the most recent anti-pollution standards.

Post-production : Astuce Productions

FULL OF TECHNOLOGY INSIDE

New DS 3 gets a new infotainment system available via a large 10.3-inch high definition central screen with a redesigned gloss black surround. Connected navigation and intelligent voice recognition are offered by DS IRIS SYSTEM. The distinctive characteristic of this system is the ability for the user to personalize the central screen and the 7-inch instrument panel, complete with head up display that projects essential information in the driver’s eye line. The central screen is split into 12 squares and can accommodate varying sized widgets.

ESSENTIAL PARKING AIDS…

We personally find that proper parking aids are a “MUST” in every car with an urban vocation. The DS3 seems to have what it takes: Viewable on the large central screen, VISIO PARK 2 enriches the range of driver aids available on New DS 3 by offering parking help with 360° vision reproduced through new high resolution digital cameras. Well done!

MADE FOR MUSIC BUFFS…

By using the expertise of FOCAL, which is a benchmark in the world of premium audio systems, DS Automobiles has developed a unique system called FOCAL Electra. Twelve speakers including a subwoofer are fitted into the cockpit with great care and feature Bronze Belem colour metal grilles with a special finish. With a dedicated amplifier, this 515W audio system provides high performance acoustics for a rich sound and enormous purity. Sound spatialisation is optimised and consistent within the cockpit. Designed like an auditorium, New DS 3 offers an exceptionally immersive audio experience.

We know that France Musique streams magnificent baroque and classical as well as jazz music…for you to enjoy in the DS3!

A SIMPLIFIED RANGE

The new DS 3 range adopts the principal started by New DS 7. The new OPERA specification becomes the most exclusive. Equipment levels have been reimagined, enabling a smoother climb through the range. The number of options has been reduced, through re-equipping or the creation of option packs to make customer understanding easier. Prices for new DS 3 start from 30,100 euros with the PureTech 100 Manual in BASTILLE specification.

New DS 3 is built only at Poissy, in the Paris region, with, as said before, electric or internal combustion engine (petrol or diesel) versions. The engines as well as the new electric motor and the increased capacity battery are also all assembled in France.

We are of course anxious to lay our hands on this DS3 soon!

Hans Knol ten Bensel

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